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What do top athlete deals really deliver?
Not all ambassadors build brand value.
Our latest PRophet report reveals which athlete partnerships create real impact – and how your brand can, too.
Insight the Report
We analyzed global media coverage, message pull-through, and audience resonance across four of the most prominent athlete-brand collaborations:
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David Beckham
Serena Williams
Lewis Hamilton
Simone Biles
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Why it matters
Big names don’t guarantee brand success.
This report shows what really drives trust, reach, and relevance in athlete sponsorships – and how to get it right.
You’ll learn:
Who drove the strongest brand alignment
Where message and emotion connected
What separates hype from lasting brand equity
From Spotlight to Impact.
Download the full report.
Please complete the form and we will send you the report by e-mail once it is published. All fields marked with * are mandatory.
